• CRM Manager
  • 2
  • Ramat Gan, Israel
  • CRM

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Why Gamesmart?

GameSmart is a Startup Company of social and mobile casino games, dedicated to the production of localized content for emerging markets.

The CRM Manager is a results producing key link between the business functions and players.  It involves understanding the business needs and applying creative solutions to drive results.


  • Understand company objectives and the ability to craft custom, effective strategic plans to meet goals.
  • Ability to analyze data for campaigns to determine business impact and return on investments.
  • Responsible for the creation, implementation and day-to-day management of the Retention Marketing and Social Media strategies.
  • Manage brand promotions and in-app communications to the players.
  • Ensure a vibrant, engaging and rewarding experience for the players.
  • Craft syndication schedules, tone and messaging guidelines and other general marketing outreach initiatives.
  • Campaign management: coordinate creative executions for emails, landing pages, graphics, purchase funnels and other elements within the communities.
  • Research and competitor intelligence as needed in order to engage and investigate any trending activities within the industry.

Desire Background

  • Highly motivated strategic thinking that has a fanatical passion for social media, games and innovation in the digital and social space to help grow the company
  • Self-motivated go getter who is driven to achieve results creatively
  • Great understanding of social Media and the outreach tactics
  • Ability to coordinate and articulate project concepts to the teams
  • Strong English written/verbal communication skills
  • Knowledge of Excel and understanding of data according to business strategies


Major Advantage:

  • Native Portuguese / Spanish
  • Previous experience in Social Gaming